To become the leading producer and marketer of the highest quality alcoholic beverages and be Africa’s number one leader in production.
To maximise the market share by:
- To be the best manufacturers of quality gin and whisky in East Africa and the entire market.
- Establishing an effective working system that delivers the best quality products
- Using modern technology in the field of production.
- Maintaining professional and regulatory requirements.
The Company began in 2008 with a single product of the Leading Waragi 200ml bottle. Due to the great quality of the drink, we saw demand grow beyond the one product and decided to provide our loyal customers with variety. This prompted us to introduce the 750ml bottle in May of 2012 and the 100ml. With these bottles, we are confident that we can cater for each of our customers needs. Be it a party, home from work or an evening out with friends.